Communication – At the core of everything you do from:
- Winning clients
- Working with clients
- Ensuring client satisfaction.
Communication in copywriting is everything.
Listening – And active listening is the skill you need to master.
This is listening with the intent to understand.
Because if you don’t understand, your copy will suck.
Probing in copywriting: 12 ultimate tips is a useful post, that tells you how to:
- Assess all problems
- Provide the best solutions
- Succeed in copywriting.
Self-Promotion – Website or not, you will constantly need to sell yourself to:
- Win new clients
- Build relationships.
It’s just part of the game, and the key is to stay organised, because as you gain experience, self-promotion becomes easier with:
- A larger work portfolio
- Stronger client base
- Better exposure.
And just remember in copywriting: self-promotion never stops!