Email Copywriting Services

Email Copywriting

Establish Great Relationships with Value-Driven Copy

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Convert Leads into Customers with My Email Copywriting Service

Email Copywriting is all about turning your leads into customers with concise, persuasive and value-driven emails that ‘build trust’ with your brand.

The Money is in the List as they Say!

In fact the Marketing “Rule of Seven” states that a lead needs to see or hear your marketing message a:

Minimum of 7 Times

Before they take action and buy from your business.

The “Rule of Seven” 100% proves why Email Marketing Copywriting is critical to any businesses:

Results
Conversions, and ultimately
Return on Investment.

My Email Copywriting Service is All About Carefully Crafting Emails that are:

Captivating
Engaging, and ultimately
Persuasive.

You Can Be Rest Assured my Email Copywriting Service Will Craft:

Subject Lines (that will be read and won’t go to spam!)
Body Content (that is concise, engaging and persuasive), and ultimately a
Call to Action (to increase conversions and sales!).

The “Secret” to Email Copywriting ultimately lies in the:

Personalisation of Emails

You really need to form a strong “personal” connection with your lead before you try to turn them into a customer.

Ultimately the goal of Email Copywriting is to make it seem like your emails are so “personal” that they are not coming from your business but a:

Best Friend!

Interested in Becoming Best Friends with Your Leads??

Want to Chat?

My Email Copywriting Service Focuses on Your Lead Getting to Know, Trust and Like You

As a business owner you must 100% understand that your target audience is bombarded with:

Irrelevant
Invaluable, and often
Spammy

Emails on a daily basis!

Your businesses prime goal??

To cut through the “email noise” in terms of massive “email overload” and…

Start to Build a Relationship with Your Lead

And of course the first step to bulding a “relationship” with your lead is to:

Get their Attention
Get their Attention again, and ultimately
Get their Attention again!

But Ultimately What Makes My Email Copywriting Service Effective is that After I Have Got Your Leads Attention a Number of Times I then Always Focus on:

Getting Your Lead to “Know” You
Getting Your Lead to “Trust” You, and ultimately
Getting Your Lead to “Like” You!

Because Once Your Lead has:

Heard from you a number of times (remember the marketing “rule of seven”)
Formed a know, trust and like (connecting with you), and ultimately
Formed a personal (connection with you).

They are Far More Likely to Pull the Trigger and……

Buy From You!

It is 100% this principle that makes Email Copywriting so effective to:

Maximising Your Business Return on Investment

The Email Copywriting Process

Before a “word” of email copy is crafted a:

Specific Goal

Must be put in place to ensure that “optimum” results are achieved from the Email Copywriting Process.

The 100% Obvious Email Marketing Copywriting Goal is to:

Grow Your Subscriber List

As the Money is in the List and Your List is Therefore Your Most Valuable Asset!

But what about…

After your subscribers have opened and read your business email what exactly do you want them to do??

Here are Some Examples of Specific Goals for Email Marketing Copywriting Campaigns:

Increase your open rates
Improve email click-throughs
Drive traffic to your latest blog post
Inform leads on your latest product launch
Announce a sale

Whatever your specific goal is you should always have the ultimate end-goal in mind of:

Retaining Customers and Making them Life-Long Customers

Because you are ultimately investing in “Email Copywriting” to Maximise Return on Investment!

When a Specific Goal has been set for Email Copywriting then:

Keyword Research 360°
Market Research 360°, and
Competitor Research 360°

Needs to be completed before crafting copy for the email campaign.

My Email Copywriting Service Focuses on “Value-Driven” Emails

Because ultimately it is:

That your business subscribers are looking for in order to get to know you, get to trust you get to like you and ultimately: