Professional Captivating Copy 100% Guaranteed!

Leading Copywriter in Darwin

What You Don’t Want

  • Crap content
  • Features content
  • Dud content

What You Want

  • Valuable Content
  • Benefits Content
  • Results Content
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Kieran Duffey copywriter seated in communal office setting holding marketing magazine

Copywriter Darwin Expert

As your copywriter Darwin expert, I know the #1 problem for your Darwin brand is that you are ‘busy’ and ‘time poor’ – but you need not just any content solution but the ‘right content solution’ to:

  • Do smart research (as the keys to maximising your conversions/revenue/return on investment are all unlocked in this stage).
  • Focus on what is important (by ensuring ‘relevancy’ to build brand awareness and trigger more purchases from your product/service).
  • Reach your target audience (with ‘simplified’ language without jargon that breaks down anything complex to be understood by all).
  • Give no fluff (so nothing wordy and any words wasted – only clear and concise content that packs more meaning into each sentence).
  • Emotionally engage (through a ‘you’ focus where all the content is about them, their world and resolving their biggest problems).
  • Build momentum (the magic behind copywriting is ‘momentum’ and it’s the art of moving the user from your headline to the conclusion).
  • Gain trust (established through backing up every claim made through data/case studies/reviews that inspire confidence/ooze authority).
  • Inspire action (because content can only be classified as ‘great’ if it prompts a favourable action that benefits your Darwin brand).

So trash the ‘crap’ content forever and instead invest in ‘meaningful’ content with my results copywriting services.

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The Copywriting Process

Copywriting is 80% art and the 20% science – anyone can learn the 20% science/apply it – but to ensure maximum results for your important Darwin brand’s content project – we need to ‘systemise’ copywriting without limiting creativity.

And my copywriting process (which you can read here) does that by focusing on:

  • You/your brand: As it’s not about me or what has worked for other brands I’ve worked with – your brand is beautifully unique – and we need to draw on this ‘uniqueness’ to differentiate you from all your key competitors and form a profitable/sustainable competitive advantage.
  • Streamlining: Meaning a ‘total quality control’ focus that evaluates efficiency constantly to identify potential improvement areas. There is also fewer errors/delays, better time management, enhanced tracking of processes, less paperwork and better documentation/ storage.
  • Quick wins: Because the best results will come but not always straight away. And therefore, I ensure I’m building your confidence in my copywriting services by getting results today (not tomorrow) that build excitement/anticipation for bigger and better results to follow.
  • Continual improvements: So not simply being ‘content’ with results because business is busy. Because the best brands of all sizes are ‘hungry’ for more success – and that’s why rather than constantly creating new content pieces – we need to test/refine/fine tune current content for even better results.
Kieran Duffey copywriter seated in office doing copywriting research

What my Clients Say About me

Kieran Duffey copywriter seated in communal office setting holding marketing magazine

Provide Services Beyond Copywriting

Never ‘pigeonhole’ your Darwin brand’s success into just one area of marketing – as that is setting yourself up for failure – because it only takes ‘one major’ thing to go wrong with that marketing strategy to leave your brand scrambling for answers.

And that’s why ‘Kieran Duffey’ is not just your content creator/wordsmith/writer (or whatever you want to call me).

I have an advanced knowledge of marketing and use this to build your Darwin brand better with services that go beyond copywriting, that include better:

  • Planning: To maximise conversions for your brand. And this is all achieved with comprehensive/best practice website planning (a service I provide) and optimal Information architecture (which maximise your user’s experience).
  • Websites: That not only are a ‘practical tool’ for you to use in your day to day running of the business but are also a useful, helpful and valuable tool for your target audience to engage, interact and take action with.
  • Visibility: And this is more than the status of being on the first page of Google for all your keywords (the goal). Better visibility allows your target audience to find your site on their own and helps with brand reputation/how your business is perceived in the marketplace.
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What I Can
Do for You

Professional captivating copy that drives more conversions

Copywriting

Captivate, engage and persuade your target audience

Website Copy Writing

Drive more leads, customers & sales with conversion copy

SEO Copywriting

Get Google love with superior copy that fulfills user intent

Blog Copywriting

Build your brand bigger, better & bolder with authority copy

Email Copywriting

Establish great relationships with value-driven copy

Small Business

Grow your business and dominate your market with direct response copy

Video Scripts

Forget 7 or 8 seconds… you only have ½ a second to impress

Keyword Research

Winning in SEO starts with great keyword research

Information Architecture

Create the easiest and most pleasant experience for your users

SEO

That focuses only on the big picture – return on investment

10 Reasons to Do Business with Kieran Duffey

With over 12 years experience in copywriting; your business needs, success and results are put first with:

  • Professional copy
  • Friendly service
  • Captivating copy
  • Affordability
  • Engaging copy
  • Open-mindedness
  • Persuasive copy
  • Problem solving
  • Conversion copy
  • Results focus

Would Love to Hear
from You!

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